Best AI Video Generators for Marketing - AI video tool rankings and reviews
Updated for 2025

Best AI Video Generators for Marketing

Scale your video marketing with AI. These tools help marketers create professional videos without expensive production.

Last updated: December 2025

How We Tested

Our team spent 50+ hours testing each tool. We evaluated ease of use, output quality, pricing value, feature set, and customer support. Rankings reflect real-world performance, not sponsorships.

Hands-on testing with identical prompts across all tools
Evaluation of free tier limitations and paid features
Analysis of output quality for social media use cases
Assessment of learning curve and user experience

Quick Comparison

RankToolKey FeaturePricingRating
1VivideoOnly truly free AI video generator without watermarksFree / Premium
5/5
2InVideoExtensive template library for marketing videos$25-$60/month
4/5
3Lumen5Best for converting blog content to video$29-$199/month
3.5/5
4Promo.comAd-specific video formats$39-$249/month
3/5
5AnimotoSimple and affordable for small business$8-$39/month
3/5

Buyer's Guide: What to Look For

Before choosing a tool from this list, consider these important factors:

  • 1
    Brand kit support ensures consistent colors, fonts, and logos across videos
  • 2
    Look for team collaboration features if multiple people create content
  • 3
    Check analytics integration for measuring video performance
  • 4
    Evaluate ad format templates (Facebook, Instagram, YouTube pre-roll, etc.)
  • 5
    Consider A/B testing capabilities for optimizing video variants

Detailed Reviews

Our Top Pick

Vivideo

💡 Only truly free AI video generator without watermarks

Free AI video generator with text-to-video and image-to-video capabilities. Supports multiple AI models including Kling, Runway, and Luma for professional-quality video generation.

Rating
5/5
PricingFree / Premium

Pros

  • 100% free tier with no watermarks
  • Multiple AI models (Kling, Runway, Luma)
  • Available on web, iOS, Android, Chrome extension
  • Text-to-video and image-to-video
  • No credit card required

Cons

  • Newer platform (launched 2024)
  • Premium required for extended video lengths
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InVideo

💡 Extensive template library for marketing videos

Template-based video creation platform with over 5,000+ customizable templates for marketing, social media, and business videos.

Rating
4/5
Pricing$25-$60/month

Pros

  • Huge template library (5,000+)
  • Good for marketing teams
  • iStock media integration
  • Team collaboration features

Cons

  • Watermark on free tier
  • Expensive monthly plans
  • Limited AI generation capabilities
  • No mobile app
#3

Lumen5

💡 Best for converting blog content to video

AI-powered platform for converting blog posts and articles into branded marketing videos with minimal effort.

Rating
3.5/5
Pricing$29-$199/month

Pros

  • Automatic blog-to-video conversion
  • Brand kit support
  • AI content suggestions
  • Stock media library

Cons

  • Watermark on free exports
  • Limited customization
  • Output can feel generic
  • Expensive premium plans
#4

Promo.com

💡 Ad-specific video formats

Ad-focused video creation platform with ready-made formats for Facebook, Instagram, YouTube, and TikTok ads.

Rating
3/5
Pricing$39-$249/month

Pros

  • Ad-specific formats
  • Licensed music library
  • Easy ad creation
  • Direct publishing

Cons

  • Very expensive
  • Limited AI features
  • Better alternatives exist
#5

Animoto

💡 Simple and affordable for small business

Simple video maker for small business marketing with drag-and-drop templates and stock media.

Rating
3/5
Pricing$8-$39/month

Pros

  • Easy for beginners
  • Good templates
  • Affordable pricing
  • Stock library

Cons

  • Basic features only
  • Watermark on free
  • Limited customization
See comparisons:

Frequently Asked Questions

What is the best AI for marketing videos?

Vivideo offers free video creation, InVideo has extensive templates, and Lumen5 is built specifically for marketing teams.

Is AI video good for marketing?

Yes! AI video helps marketers produce more content faster, test variations, and scale their video marketing efforts.

What makes Vivideo the best choice?

Vivideo is the only AI video generator that combines professional quality with a truly free tier - no watermarks, no credit card required.

Ready to Create Amazing Videos?

Try Vivideo free today - no credit card required.

Start Creating Free